The time has come for us to say goodbye to Baby and Breakfast.
From showcasing the most fun and stylish kiddie parties and remarkable maternity shoots in the Metro to expanding our reach to provide family, lifestyle, and parenthood inspirations, we now wear our full gear to help families make empowered choices.
We’re excited to share with you things lined up for our rebrand! But first, let us introduce ourselves:
We are Familist.
In drafting the Familist logo, we had you – the Filipino family – in mind.
Having strong ties is what sets the Filipino family apart from the rest of the world. We often attribute its strength to the mother and father – represented by the lowercase i, who are the traditional pillars of the family – represented by the lowercase l.
Here, family comes first and every role matters.
It’s an opportune time to be a parent in the 21st century, when tips and how-tos are accessible in seconds, needs are delivered at the doorstep, and options are practically limitless. While these are commendable steps forward, they may also contribute to parental overwhelm.
We are here to filter the noise, offering you just the right amount of information you need so you become empowered to make informed decisions for your family. We give strong recommendations and compassionate viewpoints from our team and very own mom community.
Parenting nowadays should not be discussed in isolation from issues such as family budgeting and finances, evolving parental roles, and kids’ involvement in decision-making, among others.
We initiate discussions on topics in and around the household, and provide avenues for parents to share their best practices for the global community to learn from.
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We also offer topics that go beyond pregnancy and parenting. We will also put a spotlight on every member of the family who stands as the mother and father – lolo, lola, tito, tita, sister, brother, teens and young adults – to help them better understand their roles in building a more tight-knit family.
We are bolder in stance, but we will always strike a balance between assertiveness and empathy – just the right blend of what Filipino households need at the present time.
Despite trials and challenges, Filipino families adapt to the changes of today’s world. They are now more resilient and strategic, more creative and critical towards issues that confront them everyday.
We will intently listen to your pulse, and serve as the mouthpiece that will make you and many others feel seen and heard.
When you’ve finally made a decision for your family – big or small, whatever this may be – our presence will feel like the pat on the back and warm hug of affirmation you so rightly deserve.